Chelsea Residence by DAMAC

In a landmark collaboration, DAMAC Properties has been named the Official Property Development Partner of Chelsea Football Club. This pioneering alliance will introduce the world’s first football-branded residential development – Chelsea Residences by DAMAC – setting a new precedent in branded luxury real estate.

As part of this multi-faceted partnership, DAMAC branding will feature on both Chelsea FC men’s and women’s team kits throughout the 2024/25 season. This strategic alignment combines Chelsea FC’s 120-year legacy of sporting excellence with DAMAC’s renowned expertise in premium developments.

For investors and homebuyers, this represents a unique opportunity to acquire properties infused with the prestige of a global football brand. The development promises to translate Chelsea’s celebrated heritage into exceptional residential living experiences, merging world-class amenities with the club’s distinctive identity.

This collaboration marks a significant evolution in branded real estate offerings, creating new value propositions for both football enthusiasts and property investors alike. Market analysts anticipate strong demand for these limited-edition residences given the combined appeal of DAMAC’s development quality and Chelsea FC’s international following.

Contact our specialist team for exclusive access to Chelsea Residences pre-launch information!